Unit Plan

Making sense of media

Grade/Level Subject(s) Strand(s)
Grade 7 Language Media literacy
Overall expectation(s)
Media Literacy
1 Understanding media texts — demonstrate an understanding of a variety of media texts
2 Understanding media forms, conventions, and techniques — identify some media forms and explain how the conventions and techniques associated with them are used to create meaning
3 Creating media texts — create a variety of media texts for different purposes and audiences, using appropriate forms, conventions, and techniques
4 Reflecting on media literacy skills and strategies — reflect on and identify their strengths as media interpreters and creators, areas for improvement, and the strategies they found most helpful in understanding and creating media texts
Lesson Breakdown
1.   All I Want for Christmas is Review: media are constructions
Specific curriculum expectation(s)
  • 1.1 explain how various media texts address their intended purpose and audience
By the end of this lesson, students...
  • understand the key concept that media are constructions
  • identify the constructed nature and parts of a media product
  • identify the possible purposes of a media creator in making a media product
2.   All I Want for Christmas is Review: audiences negotiate meaning
Specific curriculum expectation(s)
  • 1.2 interpret increasingly complex or difficult media texts, using overt and implied messages as evidence for their interpretations
3.   All I Want for Christmas is Review: media have commercial implications pt. 1
Specific curriculum expectation(s)
  • 1.3 evaluate the effectiveness of the presentation and treatment of ideas, information, themes, opinions, issues, and/or experiences in media texts
  • 1.4 explain why different audiences might have different responses to a variety of media texts
4.   All I Want for Christmas is Review: media have commercial implications pt. 2
Specific curriculum expectation(s)
  • 1.5 demonstrate understanding that different media texts reflect different points of view
  • 1.6 identify who produces various media texts and determine the commercial, ideological, political, cultural, and/or artistic interests or perspectives that the texts may involve
5.   Video games pt. 1
Specific curriculum expectation(s)
  • 2.1 explain how individual elements of various media forms combine to create, reinforce, and/or enhance meaning
By the end of this lesson, students...
  • understand the key concept that each medium has a unique aesthetic form
  • identify the constructed nature and parts of a media product
  • identify the possible purposes of a media creator in making a media product
Instructional strategy
  • Survey quiz game: tween media usage
  • Digital scavenger hunt: favourite video game
Assessment for teacher
  • Digital scavenger hunt: favourite video game
Assessment as student
  • Digital scavenger hunt: favourite video game
6.   Video games pt. 2
Specific curriculum expectation(s)
  • 2.2 identify the conventions and techniques used in a variety of media forms and explain how they help convey meaning and influence or engage the audience
By the end of this lesson, students...
  • identify implicit messages in a media text
Instructional strategy
  • Super Mario Bros. demonstration
  • Writing assignment: Media product analysis
Assessment for teacher
  • Exit Card: Super Mario aesthetics and gameplay analysis
Assessment of learning
  • START: Writing assignment: Media product analysis
7.   Video Games Pt. 3
Specific curriculum expectation(s)
  • 2.1 explain how individual elements of various media forms combine to create, reinforce, and/or enhance meaning
By the end of this lesson, students...
  • understand the key concept that media have social and political implications
Instructional strategy
  • What does it mean to say that "media have social and political implications?"
  • What are some examples of some things that can be influenced by what we see in media?
Assessment for teacher
  • Exit card: A history of Mario rescuing Princess Peach
Assessment of learning
  • CONTINUE: Writing assignment: Media product analysis
8.   Poster summative task pt. 1
Specific curriculum expectation(s)
  • 3.1 explain why they have chosen the topic for a media text they plan to create, and identify challenges they may face in engaging and/or influencing their audience
  • 3.2 identify an appropriate form to suit the specific purpose and audience for a media text they plan to create, and explain why it is an appropriate choice
Assessment of learning
  • COMPLETE: Writing assignment: Media product analysis
9.   Poster summative task pt. 2
Specific curriculum expectation(s)
  • 3.3 identify conventions and techniques appropriate to the form chosen for a media text they plan to create, and explain how they will use the conventions and techniques to help communicate their message
  • 3.4 produce a variety of media texts of some technical complexity for specific purposes and audiences, using appropriate forms, conventions, and techniques
10.   Poster summative task pt. 3
Specific curriculum expectation(s)
  • 3.4 produce a variety of media texts of some technical complexity for specific purposes and audiences, using appropriate forms, conventions, and techniques
11.   Poster fair
Specific curriculum expectation(s)
  • 4.1 identify what strategies they found most helpful in making sense of and creating media texts, and explain how these and other strategies can help them improve as media viewers/ listeners/producers
  • 4.2 explain how their skills in listening, speaking, reading, and writing help them to make sense of and produce media texts